Context 9.15.09

Through aesthetics, Saving Abel attempts to evoke feelings on their audiences. The setting of the video takes place on an aircraft carrier and shows different scenes and soldiers. This helps give listeners an idea of the conditions on board. The colors in the background are all the same tone and give of a somber feeling and the scenes are very generic. So it tries to simplify their grief and show that however different the soldiers are, they have similar grief and problems. Each one of them has a family and loved ones that they are separated from while on deployment. Compared to the colors and background, the band wears black and is more or less the opposite from the military men. They stand out more as they display their point.
The lyrics present the listener with a person struggling to overcome as sense of hopelessness and division between conflicting interests. This person needs to fight, both in a war and for their relationship, to the very end and to whatever outcome results from the struggle this person is willing to put forward towards his/her personal cause. Saving Abel makes these points and emotions accessible by the listening audience, and therefore relatable by the audience.
When a combination of thought provoking lyrics is coupled with an emotion evoking video and presented to the audience, the audience has the chance to relate easily and definitely with what the artist is presenting, and incorporate it into their own life. When the audience is able to connect emotionally with the presented idea, the ethos and pathos both are enhanced in the mind of the audience. The audience hears and gets the message that is presented to them, and a firm and positive ethos has been established in the mind of the audience, and when the pathos is also developed through their emotional connection, the audience will not only understand what is being said to them, but they will take it to heart and act upon what they took from the message.